March 30, 201511 yr Active Members Well, maybe a little something. Really enjoyed this on 60 Minutes tonight. Apple sure knows how to sell the sizzle. https://www.youtube.com/watch?v=1Ql0Z8Il73s Last year, a 30-second spot was just north of a hundred grand. This was a 60-second ad, so probably twice as much.Their agency is TBWA/MAL.
March 30, 201511 yr Active Members I really was a little soft on the whole concept before, but it looks interesting, with the second and third generation models most likely being worthy of a look see. For now methinks Sybil will just stick with her usual.
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