November 27, 20232 yr From The Nation Giant retail chain Big C is pushing its flagship branch — Big C Rajdamri — in the heart of Bangkok to be Thailand’s No. 1 shopping destination for tourists. The superstore in Pathumwan district features local brand products that make perfect souvenirs in representing Thailand’s charms and uniqueness to global audiences. Located in the heart of the city, opposite CentralWorld shopping mall and near the famous Erawan Shrine, Big C Rajdamri has gained a reputation among foreign tourists as a shopping landmark that offers Thai products and delicacies at affordable prices under one roof. The popularity of Big C Rajdamri has prompted the company to plan the launch of five new “tourist stores” in primary and secondary tourist cities across Thailand, for example, Pattaya, Phuket and Chiang Mai, with each location focusing on products that carry geographical indication (GI) of its respective province.
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