February 11, 20251 yr From Khaosod English BANGKOK — The Tourism Authority of Thailand (TAT) targets LGBTQ travelers as spending surges 38% to over 73,000 baht per trip. The number of first-time visitors to Thailand has increased significantly by 19.90 percent. Following the passage of the Marriage Equality Act, more and more LGBTQ travelers have been asking TAT if Thailand is ready to be a top LGBTQ destination. Siripakorn Cheawsamoot, the TAT’s deputy governor for Europe, Africa, the Middle East and the Americas, shared that one of the most common questions from European travelers is whether Thailand has dedicated staff to cater to the LGBTQ community, as many visitors want to meet like-minded people. In response, the TAT has assured that Thailand offers welcoming destinations for all travelers, including LGBTQ tourists, same-sex couples and honeymooners. The country’s hospitality industry is known for its inclusivity and high standards of service. A survey of foreign tourists in the romantic tourism category which includes LGBTQ travelers found that spending per trip from January to December 2024 averaged 73,535 baht per person, up 37.72 percent from the same period in 2023. The average daily spend per traveler increased by 42.39 percent to 6,722 baht. TAT’s findings show that romantic tourism travelers, including honeymooners and LGBTQ tourists, seek luxury and exclusivity. They prefer upscale hotels and premium travel experiences, resulting in higher spending than the average tourist. Continues at https://www.khaosodenglish.com/tourism/2025/02/10/first-time-lgbtq-visitors-to-thailand-surge-with-high-spending/
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